Reading #12 13 14 - "Chapter 5, 6 + 7"

Chapter 5: Running a Studio

* Treating the people the company employs like gods.
* All-night working and marathon sessions spent in front of the computer screen.
* Employing creative staff.
* Be cafeful when employing people. Good designers only approach good studios.
* Employing non-design staff.

Chapter 6: Winning new work

There is more graphic design than ever before, and demand grows constantly. Therefore, there are many new businesses and they need to promote themselves well. Then, they can survive now. Find dedicated new-business person, and find clients.

Chapter 7: Clients

There are artists, but there are no designers without clients. This chapter reminded me of my client. I worked a website and a cookbook for a chef. I love food and I want to work for a company relating to food such as food network or starbucks or other organic restaurants in my country. So, I was really happy to work with the chef. At the beginning, however, I had a pretty hard time because of different taste. I tried to follow what she wanted, but I also tried to put my ideas. She really likes my works and we still meet whenever she comes to Portland. Now we are friends.


This is the website I made for her: http://www.wildflowerchefservices.com