"Graphic design is also an idiomatic language, a language of cues and puns and symbols and allusions, of cultural references and perceptual inferences that challenge both the intellect and the eye" - Jessica Helfand - Cultural awareness is vital for the modern designer, and most designers are culturally aware people. It's why designers are often witty with a sophisticated sense of humor.
The modern designer needs to be a skilled communicator. Graphic design is a non-verbal the benefit of written or spoken commentaries describing the designer's intentions.
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